If you ask yourself how you can increase your RPM, you are not alone. Trust us - although on average, you earn more with Linkvertise than any other link shortener on the market, this is probably the most-asked-question out there.
Good news: There are a couple of things that you can do in order to boost your RPM, so bare with us here for a minute to mark them down.
Consider these as the most important tips:
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The best way to increase the Revenue per Mile for links and domains is to adjust the dropout-rate, meaning the ratio of Monetized Actions and Clicks. If your audience doesn’t perform monetized actions (interacting with ads or generating Premium clicks) and drops out of the flow to reach the target, your RPM will be affected. To put it straight forward: Your audience’s interaction with the monetized actions is important.
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We also recommend to take the time to find the optimal balance of settings. In order to boost your RPM and income, it might be worth to adjust your audience’s monetization preferences. You can decide what you want your audience’s experience to be like in your link creation. A revenue-oriented approach might boost your RPM.
Try to imagine, which setting options are appropriate for your community and their level of motivation to get the content behind it. Of course, you can just play around with different options. Keep in mind that a more revenue-oriented setting might cause your RPM to increase. -
On the other hand, if you set your monetization settings too strict, it may cause a significant drop in users reaching your link target. User interaction is a crucial factor for a higher RPM. The more people get to your target page, the better your RPM. We recommend to share content with a high potential interest for the target content. These users are more likely to do ad-tasks. Don't get frustrated - natural fluctuations can happen at any time, so consider finessing your system by playing around with the setting options.
- Link to content people desire. Think about it this way: If you’re linking to a download and the source of your link is your own website, the chances are high that your audience is willing to complete a couple of ad-tasks to get their desired content. But, if you only link to your Twitter-Profile the likeliness of completing a ad-task decreases significantly.
- Use our Linkvertise Search Engine. One of the most overlooked but most significant ways to increase your RPM is the Linkvertise Search Engine. By enabling this setting when creating the link, your link becomes eligible to get listed in our search engine. Potentially, more users in our network will be able to discover your link. Especially a great link-description and cool thumbnail work wonders when marketing your links.
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Not every country has the same user value. For example, a Low-Tier country is generally less valuable then a Top-Tier country. We recommend to acquire many users from Europe and the US.
We hope you found this article helpful and informative. We wish you great success with Linkvertise!
Your Linkvertise Team 🧡
Comments
2 comments
I think you guys should give creators more options to customize their links.
We're currently only able to configure our links to have a 60-minute wait or not. I would love an option to remove the “skip ad” button you guys always show on adlinks and maybe have a way to configure how many ads or what type of ads we can put. I feel like there used to be a lot of customization before it was removed.
Thank you for sharing your thoughts!
Please stay tuned, as you will soon be able to change the number of ads placed in your content in the upcoming release. We will also add more customizations this year to give creators the full range of customized monetization settings.
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